Reverse-engineer the business from the number you actually want.

What this does

Take the number a client wants — profit, take-home, revenue, a client count, or their hours — and walk it backward to the clients, conversations, leads, and audience it needs. Then check whether they can deliver it. Every field is editable; use the ▲▼ arrows or type.

Quick start

1. Pick Start from (usually Net profit or Owner take-home) and type the target.
2. Pick the Business type.
3. Sanity-check The economics against their real numbers.
4. Set Delivery capacity the way they actually work.
5. Read the cascade + capacity verdict. If it's red, the gap-closer tells you exactly what to change.

The five start points

• Net profit — money left after every cost, including owner pay.
• Revenue — start from the top line; margin gives the profit.
• Owner take-home — after-tax pay; grosses up for tax, then adds operating costs and the profit the business keeps.
• Work hours — the hours you'll work → the clients that supports.
• Clients I can serve — a client count → the revenue and profit it produces.

Reading the results

The cascade shows each number and its formula. The capacity verdict says fits / cutting it close / over — with a gap-closer when tight. Buyback rate is what your time is worth. Compare shows all five start points at once.

Grow from here

Reframes the goal as compounding: the Jay Abraham 3-lever multiplier and Double Double 25%/yr growth.